Who we are
What began in Denver, Colorado, 25 years ago as "a pad of paper and a dream" is now
a global real estate franchise network that spreads across 24 countries and
seven territories, on five continents.
The revolutionary RE/MAX Concept of enabling real estate professionals to
maximize their business potential has evolved into an organization of 50,000
Sales Associates in nearly 3,000 offices worldwide.
RE/MAX sales associates
RE/MAX Associates, on average, lead the industry in production, experience, and
The RE/MAX Balloon logo
The red, white, and blue RE/MAX Balloon, with its "Above the Crowd!®"
slogan, is one of the most recognizable business logos in the world. With nearly
90 RE/MAX Hot Air Balloons around the globe, RE/MAX has the world's largest
corporate balloon fleet.
An industry leader
RE/MAX is the No. 1 real estate organization in Canada and in scores of markets
across the United States.
The first RE/MAX region outside the United States and Canada was the Caribbean
Basin, opened in 1991 and followed two years later by RE/MAX of Mexico. In 1995,
RE/MAX expanded into Southern Africa, Spain, Israel, Italy, and Germany. Since
then, RE/MAX regions have become established in Ireland, the United Kingdom, the
Netherlands, Turkey, Singapore, and Australia.
Record RE/MAX production
In 1997, RE/MAX Associates were involved in more than 1 million sales
transaction sides an industry milestone. The audited production figures
represent the most transaction sides in a single year ever recorded by any real
The RE/MAX concept
RE/MAX stands for "real estate maximums."
In exchange for paying a management fee and a share of the monthly office
overhead, RE/MAX Associates keep the maximum allowed amount of their commissions
and receive the many benefits of RE/MAX programs and services.
By offering Associates maximum commissions and maximum career freedom, RE/MAX
influenced competitors to re-examine and adjust their own policies toward sales
agents, thus dramatically changing the industry.
As the network grew, renowned for its top producers and quality service to
consumers, so did support programs, making RE/MAX a dynamic force in real estate
education and technology.
The organization was one of the first real estate companies to have its own
proprietary television network and one of the first in the industry to develop
its own home page on the World Wide Web.
RE/MAX's commitment to its membership has led to an ever-increasing number of
accolades from the business community at large. Early in 1996, Income
Opportunities magazine named RE/MAX the No. 1 real estate franchise; later in
the year, it recognized the organization with its Franchise Relations Award, the
ultimate honor for a franchise network. Entrepreneur magazine ranked RE/MAX
twelfth place in its 1996 survey of all U.S. franchisors.